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Privacy Policy

Last Updated: May 27, 2026

Matt Ganzak and ScaleUp Media LLC take privacy seriously. This Privacy Policy explains what personal information we collect, how we use it, who we share it with, how we protect it, and what rights you may have. This Privacy Policy applies to the MattGanzak.com website, the Sprint mentoring program, the Advisory program, the members area, the newsletter, our affiliate program, and any related websites, applications, tools, forms, communications, and services that link to this Privacy Policy. MattGanzak.com is operated by ScaleUp Media LLC, a Florida limited liability company based in Naples, Florida, United States. In this Privacy Policy, “MattGanzak.com,” “we,” “our,” and “us” refer to ScaleUp Media LLC.

1. Who We Are

MattGanzak.com is an educational community and mentoring business that provides programs, courses, mentoring, advisory services, content, and a members community focused on building income with AI, software, automation, and online business. For privacy-related questions, you may contact us at: ScaleUp Media LLC 8805 Tamiami Trail, Suite 183 Naples, FL 34108 United States Email: matt@reply.scaleupmedia.com For purposes of applicable data protection laws, ScaleUp Media LLC is the controller of personal information collected through our website, programs, community, and services.

2. Information We Collect

We collect personal information in three main ways: • Information you provide directly. • Information collected automatically when you use our website, applications, or community. • Information received from third parties.

3. Information You Provide Directly

When you interact with MattGanzak.com, you may provide personal information, including the categories described below.

3.1 Identity and Contact Information

This may include your name, email address, phone number, social media handles, country, time zone, profile photo, and other contact details.

3.2 Account and Profile Information

If you create an account, join Sprint, become an Advisory client, join the community, subscribe to the newsletter, or become an affiliate, you may provide a username, password, profile information, bio, business or career background, goals, interests, and preferences.

3.3 Payment and Billing Information

We may collect billing details, invoice information, payment status, transaction confirmations, subscription status, and related financial records. Payment method details, such as full credit card numbers or bank account credentials, are processed by our payment processors (including Go High Level and its integrated processors such as Stripe, Authorize.net, or NMI) and are not stored directly by us.

3.4 Community and User-Generated Content

If you participate in the community, members area, comments, group calls, surveys, or related interactions, we may collect the content you post, including messages, comments, screenshots, business information, results, questions, replies, reactions, and other user-generated content.

3.5 Affiliate Information

If you join our affiliate program, we may collect information necessary to administer the program, including referral activity, commissions earned, payment details for affiliate payouts, tax information where required by law, and performance data.

3.6 Communications

We collect information you provide when you email us, fill out a form, book a call, submit a support request, respond to a survey, join a waitlist, subscribe to the newsletter, reply to our content, or otherwise communicate with us.

4. Information Collected Automatically

When you use our website, applications, community, or digital services, we may automatically collect certain information, including the categories described below.

4.1 Usage Data

This may include pages visited, links clicked, content viewed, lessons completed, features used, session activity, referring pages, time spent on pages, form interactions, and other usage information.

4.2 Device and Technical Data

This may include IP address, browser type, operating system, device type, screen resolution, language settings, referring URLs, access times, and similar technical information.

4.3 Approximate Location Data

We may infer approximate location, such as city, region, or country, from your IP address. We do not collect precise GPS location through the website, members area, or community unless expressly stated in a specific product or service.

4.4 Cookies and Similar Technologies

We use cookies, pixels, tags, scripts, and similar technologies to operate the website, understand usage, improve performance, remember preferences, and support marketing where permitted by law. More detail is provided in the Cookies section below.

5. Information From Third Parties

We may receive information about you from third parties, including: • Payment processors and financial institutions. • Analytics providers. • Advertising and marketing platforms. • Social media platforms when you interact with our content or click our ads. • Email and CRM platforms. • Affiliate tracking platforms. • Referral partners and existing community members. • Publicly available sources. This information may include contact details, transaction confirmations, fraud signals, referral details, marketing attribution data, ad performance data, or publicly available information.

6. How We Use Personal Information

We use personal information for the purposes described below.

6.1 To Provide and Operate Our Services

We use information to: • Operate the MattGanzak.com website, members area, and community. • Create and manage accounts. • Deliver the Sprint mentoring program, Advisory program, and other paid services. • Process payments, subscriptions, and billing. • Provide access to courses, content, lessons, group calls, and community features. • Administer the affiliate program, including tracking referrals and processing payouts. • Send program updates, lesson notifications, and service-related notices. • Provide customer support. • Maintain business records.

6.2 To Improve Our Services

We use information to: • Analyze usage patterns. • Improve website, member area, and community performance. • Debug issues. • Develop new programs, lessons, or features. • Improve internal workflows and business operations. • Evaluate demand for new services. Where we use data to improve internal systems, we aim to use aggregated, anonymized, or de-identified data where practical.

6.3 To Communicate With You

We use information to: • Respond to inquiries. • Send program access information. • Schedule calls. • Provide program updates. • Send service-related notices. • Send invoices, receipts, and payment reminders. • Provide support. • Notify you about important changes to our services, policies, or agreements.

6.4 For Marketing and Business Development

Where permitted by law, we may use information to: • Send newsletters, updates, offers, and educational content. • Inform you about programs, products, events, or services that may be relevant to you. • Invite you to events, webinars, trainings, or programs. • Run, measure, and improve advertising on platforms such as Meta, Google, TikTok, YouTube, and similar networks. • Build audiences and lookalike audiences for advertising where permitted by law. • Measure marketing performance and attribution. You may opt out of marketing emails at any time by using the unsubscribe link in any email or by contacting us at matt@reply.scaleupmedia.com.

6.5 For Security, Legal, and Compliance Purposes

We use information to: • Protect our website, members area, community, systems, and users. • Detect fraud, abuse, account sharing, unauthorized access, and security incidents. • Enforce our Terms of Service, community rules, and agreements. • Comply with applicable laws, regulations, subpoenas, court orders, or legal processes. • Protect the rights, property, and safety of MattGanzak.com, ScaleUp Media LLC, our members, our users, and others. • Maintain records required for tax, accounting, legal, or compliance purposes.

7. Legal Bases for Processing

If you are located in the European Economic Area, United Kingdom, or Switzerland, we process your personal information under one or more of the following legal bases.

7.1 Contract

We process information when necessary to perform a contract with you or to take steps before entering into a contract, including subscription delivery, program access, billing, and support.

7.2 Consent

We process information based on consent when required, including for certain marketing communications, optional cookies, or specific data uses where consent is legally required.

7.3 Legitimate Interests

We process information where necessary for our legitimate business interests, provided those interests are not overridden by your rights and freedoms. These interests may include improving services, securing systems, business development, analytics, fraud prevention, and member relationship management.

7.4 Legal Obligation

We process information where necessary to comply with legal obligations, including tax, accounting, regulatory, legal process, and recordkeeping requirements.

8. How We Share Personal Information

We do not sell personal information for money. We may share personal information in the following circumstances.

8.1 Service Providers

We share information with third-party service providers that help us operate our business, including hosting providers, payment processors, course and community platforms, analytics providers, email providers, CRM systems, AI infrastructure providers, advertising and marketing platforms, security providers, and communication tools. These providers are authorized to use personal information only as necessary to provide services to us or as otherwise permitted by law.

8.2 Within the Community

If you participate in the community, members area, group calls, or related features, other members may see your profile information, posts, comments, reactions, and other content you choose to share within those features. You are responsible for the information you choose to share publicly within the community.

8.3 Affiliate Tracking

If you arrived at our website through an affiliate link, the referring affiliate may receive information about the referral, such as the fact that a referral was made, conversion status, and commission amounts. Affiliates do not receive your full personal information.

8.4 Legal and Compliance Disclosures

We may disclose information if required by law, regulation, subpoena, court order, government request, or legal process. We may also disclose information if we believe disclosure is necessary to protect rights, property, safety, security, enforce agreements, investigate fraud, prevent abuse, or respond to a legal claim.

8.5 Business Transfers

If ScaleUp Media LLC is involved in a merger, acquisition, financing, restructuring, sale of assets, or similar transaction, personal information may be transferred as part of that transaction.

8.6 With Your Consent

We may share information for other purposes with your consent or at your direction.

9. What We Do Not Do

We do not: • Sell personal information for money. • Rent or trade personal information to third parties. • Share your private account information, payment details, or private messages with other community members. • Use your private business information shared in mentoring or advisory contexts for purposes outside of delivering those services, without your consent. • Market directly to children under 18.

10. Third-Party Services We Use

We use third-party tools and service providers to operate our website, programs, community, communications, payments, analytics, AI systems, and business operations. These may include the categories described below.

10.1 Hosting and Infrastructure

We may use hosting and infrastructure providers, cloud platforms, database providers, security providers, and content delivery networks.

10.2 Course, Community, and Membership Platforms

We may use Go High Level (GHL) and similar platforms to host the members area, course content, community features, and account management.

10.3 Payment Processing

We may use payment processors integrated with Go High Level, including providers such as Stripe, Authorize.net, or NMI, to process payments, subscriptions, invoices, billing details, fraud checks, and transaction records.

10.4 Email, CRM, and Communications

We may use email, CRM, scheduling, support, and communication tools to manage inquiries, newsletters, member communications, and business development.

10.5 Analytics and Advertising

We may use analytics and advertising tools, including Google Analytics, the Meta Pixel, Facebook Conversions API, TikTok Pixel, YouTube and Google advertising tools, and similar platforms, to understand traffic, measure marketing performance, and run advertising where permitted by law.

10.6 Affiliate Tracking

We may use affiliate tracking platforms to administer our affiliate program, track referrals, and process commissions.

10.7 AI Infrastructure

We may use AI infrastructure providers, including providers such as Anthropic, OpenAI, or similar model and infrastructure providers, to support internal workflows, content creation, and service delivery. Each third-party provider operates under its own privacy policy, security practices, and terms.

11. Cookies and Tracking Technologies

We use cookies and similar technologies to operate our website, improve performance, understand usage, remember preferences, and support marketing where permitted.

11.1 Types of Cookies We Use

We may use: • Essential cookies: Required for website, member area, and account functionality, authentication, security, and session management. • Analytics cookies: Help us understand how visitors use our website and members area. • Preference cookies: Remember user preferences and settings. • Marketing cookies: Help measure campaigns, improve advertising, and understand attribution where permitted by law.

11.2 Managing Cookies

You can control cookies through your browser settings. Disabling certain cookies may affect website or members area functionality. Where required by law, we provide cookie consent options that allow users to accept, reject, or manage non-essential cookies.

12. Data Retention

We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Our typical retention practices include: • Account records: Retained for the duration of your account and for a reasonable period afterward for legal, tax, accounting, and business record purposes. • Payment, invoice, and subscription records: Retained as required for tax, accounting, legal, and compliance purposes. • Community content: Retained for the duration of your membership and for a reasonable period afterward, unless deletion is requested and no legal exception applies. • Affiliate records: Retained for the duration of your participation in the affiliate program and as required for tax, accounting, and legal purposes. • Marketing data: Retained until you unsubscribe, request deletion, or become inactive for a reasonable period. • Analytics data: Retained according to the settings of our analytics providers and our internal retention practices. • Communications: Retained as needed for service delivery, legal compliance, quality assurance, and business records. When information is no longer needed, we delete, anonymize, or de-identify it where practical.

13. Data Security

We use commercially reasonable technical, administrative, and organizational measures to protect personal information against unauthorized access, misuse, loss, disclosure, alteration, or destruction. These measures may include: • Encryption in transit. • Encryption at rest where applicable. • Access controls. • Authentication controls. • Limited access based on business need. • Vendor review. • Secure infrastructure practices. • Monitoring and incident response processes. • Internal confidentiality obligations. No system is completely secure. We cannot guarantee absolute security, but we work to maintain commercially reasonable safeguards appropriate to the nature of the information we process.

14. International Data Transfers

ScaleUp Media LLC is based in the United States. If you access our website, programs, community, or services from outside the United States, your information may be processed in the United States or other countries where we or our service providers operate. These countries may have data protection laws that differ from the laws of your country. Where required by applicable law, we rely on appropriate transfer mechanisms, such as Standard Contractual Clauses, adequacy decisions, data processing agreements, or other legally recognized safeguards.

15. Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information. These rights may include: • Access: Request a copy of personal information we hold about you. • Correction: Request correction of inaccurate or incomplete information. • Deletion: Request deletion of personal information, subject to legal exceptions. • Portability: Request a copy of your information in a structured, commonly used format. • Objection: Object to certain processing activities. • Restriction: Request that we restrict certain processing. • Withdrawal of consent: Withdraw consent where processing is based on consent. • Opt out of marketing: Unsubscribe from marketing communications.

16. EEA, UK, and Switzerland Privacy Rights

If you are located in the European Economic Area, United Kingdom, or Switzerland, you may have additional rights under applicable data protection law, including the right to lodge a complaint with your local data protection authority. You also have the right not to be subject to decisions based solely on automated processing that produce legal or similarly significant effects, unless permitted by law.

17. California Privacy Rights

If you are a California resident, you may have rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act. These rights may include: • The right to know what personal information we collect, use, disclose, or share. • The right to request access to personal information. • The right to request deletion of personal information. • The right to request correction of inaccurate personal information. • The right to opt out of the sale or sharing of personal information. • The right to limit the use of sensitive personal information, where applicable. • The right not to be discriminated against for exercising privacy rights. We do not sell personal information for money. However, some advertising and analytics technologies we use, including the Meta Pixel, TikTok Pixel, and similar tools, may be considered “sharing” or “cross-context behavioral advertising” under California law. Where legally required, we provide a method to opt out of such processing through our cookie preference tools or by contacting us at matt@reply.scaleupmedia.com.

18. Other US State Privacy Rights

Residents of certain US states, including Florida, Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, and others, may have additional privacy rights under applicable state privacy laws, including rights to access, correct, delete, obtain a copy of personal information, opt out of certain targeted advertising, opt out of certain profiling, or opt out of certain data sales or sharing. To exercise these rights, contact us using the information below.

19. How to Exercise Your Rights

To exercise any privacy rights, contact us at: Email: matt@reply.scaleupmedia.com We may need to verify your identity before processing certain requests. We will respond within the timeframe required by applicable law. We may deny or limit a request where permitted by law, including where we must retain information for legal, security, fraud prevention, tax, accounting, contractual, or legitimate business purposes.

20. Children’s Privacy

MattGanzak.com is not directed to children under 18 years of age. We do not knowingly collect personal information from children under 18. If we learn that we have collected personal information from a child under 18 without appropriate consent, we will take reasonable steps to delete that information. If you believe a child under 18 has provided personal information to us, please contact us at matt@reply.scaleupmedia.com.

21. Links to Third-Party Websites

Our website, programs, community, communications, or services may contain links to third-party websites, services, tools, or platforms, including affiliate links. We are not responsible for the privacy practices, security practices, content, or policies of third parties. You should review the privacy policies of third-party services before providing information to them.

22. Do Not Track

Some browsers offer “Do Not Track” signals. There is no uniform industry standard for responding to these signals, and our website may not respond to them. Where legally required, we honor applicable opt-out preference signals, such as Global Privacy Control, in accordance with applicable law and technical feasibility.

23. Global Privacy Control and Opt-Out Preference Signals

Where required by applicable law, we honor recognized browser-based opt-out preference signals, such as Global Privacy Control, to the extent they are technically detectable and legally applicable to our website. If your browser or extension sends a valid opt-out preference signal, we will treat that signal as a request to opt out of applicable sale, sharing, or targeted advertising activities for that browser or device, where required by law. Because these signals are browser and device specific, you may need to enable them separately on each browser or device you use.

24. Sensitive Personal Information

We do not intentionally collect sensitive personal information through the general website, intake forms, members area, or community unless it is necessary for a specific service and governed by an applicable agreement. Sensitive personal information may include protected health information, medical information, precise geolocation, financial account data, government identification numbers, biometric information, racial or ethnic origin, religious beliefs, union membership, sexual orientation, or other information treated as sensitive under applicable law. You should not submit sensitive personal information through general website forms, community posts, or email unless we have expressly requested it and appropriate contractual, privacy, and security terms are in place.

25. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we update this Privacy Policy, we will revise the “Last updated” date at the top of this page. If we make material changes, we may provide additional notice, such as posting a prominent notice on our website or contacting affected individuals through the contact information we have on file. Your continued use of our website, programs, community, or services after an updated Privacy Policy is posted means you acknowledge the updated policy.

26. Contact Us

For questions about this Privacy Policy, to exercise privacy rights, or to raise concerns about how we handle personal information, contact: ScaleUp Media LLC 8805 Tamiami Trail, Suite 183 Naples, FL 34108 United States Email: matt@reply.scaleupmedia.com